Hey there, I’m Joseph!

 

The inspiration behind Pocket Digital originated from the idea that businesses today can create, manage, market and grow their businesses all from their pocket.

Alternatively, your customers conduct business with the same mindset.

The stats don’t lie…
74.6% of online sales were generated from ecommerce stores
66% of online fashion sales came from mobile devices
In 2017, 42.3% of UK sales came from online and is growing

You get the point.

So if you’re looking to target your growing digital target market, contact me below. 👇

Case Study Highlights

  • Removalists Business

    The brief: To promote a removalist company’s services and generate leads.

    The strategy: I utilised Facebook’s lead generation campaigns and designed the caption and audience targeting to speak directly to the target market.

    The campaigns were managed daily and performance increased over time. Constant split-tests were happening to continually optimise the campaigns.

    The results: Over three months, 85 leads were generated, with an average total conversion value of $88,400+ and estimated ROAS of 44.2x

  • Major ROAS Wins

    Over my time as a professional digital marketer, some of my major wins include generating strong Return On Ad Spend (ROAS) that smashed business targets.

    ROAS wins
    ✅ Fashion Industry: 23.8x
    ✅ Beauty Industry: 8.83x
    ✅ Food & catering Industry: 29.57x
    ✅ Hair products (eCommerce): 9.00x
    ✅ Fitness Industry: 23.43x
    ✅ Construction Industry: 90.00x

    Is your business generating positive ROAS?
    If you aren’t yet running ads or they haven’t been profitable, it may be time for a professional to help out. Contact me now for a free audit!

  • Franchise Business Growth

    The brief: To generate more enquiries for a franchising in the trades sector

    The strategy: I understood that with a high ticket offer such as franchising your business came a need for a detailed and well-thought-out plan that was optimised for conversions throughout the entire marketing funnel.

    I used Facebook Ads that honed in on the exact audience that the business wanted to convert, decreasing the cost-per-conversion and optimising for conversions.

    The results: I was able to generate a large franchise business four new franchising leads/opportunities within the first month.

My Services

 

  • Social media advertising is not dying, however, it’s becoming increasingly more difficult for small business owners to gain an edge on their competitors without the help of an expert ads manager.

    My services include:
    - Ads campaign strategy
    - Target market refinement
    - Campaign creation and management
    - Ads split-testing (A/B testing)
    - Ongoing management and reporting on key metrics

  • Managing your organic digital marketing channels are critical in generating repeat customers as well as building a community around your brand.

    My services include:
    - Content calendar planning
    - Content creation
    - Hashtag research
    - Captioning
    - Community management
    - Ongoing management and reporting to build on growth

  • Is your business currently using Google Ads in its marketing strategy? Are you looking for greater results from your marketing?

    My services include:
    - Keyword research
    - Google Search Ads
    - Google Display Ads
    - Ad account audits
    - Conversion setup & tracking
    - Ongoing management & optimisation
    - Monthly report

  • Unsure on the direction of your marketing? With a marketing strategy, you can better understand what works already and where you could improve things moving forward.

    My services include:
    - Competitor analysis
    - SWOT analysis
    - Target market development
    - Monthy/weekly/daily marketing breakdown
    - Exact custom-strategies/tactics for your business
    - Final review and report

  • Looking to improve your marketing performance but not too sure where to start? I’m offering a free audit on your social media channels to outline areas that you could improve on and generate more conversions.

    Contact me directly to get started!

 

Great Digital Marketing Should Be ROI Positive & Generate Better Returns!

Are You Ready?

I understand that your business is unique and has specific needs based on your goals. I’d love to get to know your business goals in-depth, fill out the contact form below and I’ll be in-touch!